It has been a long time and a lot has changed. In 2013 I accpeted a job as the Leasing Manager for Westfield. I managed the San Francisco Centre and Valley Fair (in San Jose).  Over the past two years I have experienced a lot and have gained a wide range of knowledege on business development.  My current focus is on how do we emerge e-Commerce, retail and technology.

Lately I have also been focusing on helping businesses grow. My job is to research new trends and look for first to market concepts.  Currently, I feel like I should have a blog to discuss new businesses and hear your opdinion on new businesses.  Tonight I found a business card for Over the Moon-Ice Cream and Cookies. They are located in the Marnia District of San Francisco. Has anyone been? What do you think about this business concept?
Another cool company I found was Chiching. Check them out at www.chiching.com.


Best and until next time-

Chilly weather brings cold hands and warm hearts. Check out this fun blog that shows you how to make your own gloves with studs! http://www.rachelthestylishwanderer.com/featured/fashion/what-a-stud/

SAN FRANCISCO FASHION WEEK-

The last few weeks have been a bit crazy, but fun! Lots of new and exciting things happening in the fashion industry in San Francisco.  This week is San Francisco Fashion Week. Below you will see a list of the events taking place. I look forward to sharing more with you soon.

http://sanfranciscofashionweek2012.eventbrite.com/

A New Holiday, Fashion Night Out!

http://www.vogue.com/videos/fashions-night-out-2012/

Last night I attended Fashion Night Out in San Francisco.  This is the 4th Annual Fashion Night Out and my 2nd time participating in FNO. Last year, I was a co-host with Brad Carrick, owner of SOLZ  and  Attorney for Lord Bertram, for SFFAMA at 5 Claude Lane. This year I went with my Team, Vishal Kalia and Tiffany Walker, from Raf9, www.raf9.com along with my co-worker, Michelle, from FIDM.  We visited the new pop up shop, KENCHEN, in the Westfield Mall. We attended the VIP Fashion Night Out, where we met the photographer, Mark Janks and some other employees of the Westfield Mall. After visiting the Mall we headed over to 5 Claude Lane where SFFAMA had new and upcoming designers display their designs.  Some of my favorite were KENCHEN, www.kenchen.com, RawLegends-www.rawlegends.com, Solz-www.solzshoes.com, Good Boy Friday-www.goodboyfriday.com and Monika Rose Style and Selection, www.monikaroseselection.com.  Below I have added a few pictures from last night! Hope you enjoy and hope to see you next year on September 6th, FASHION NIGHT OUT!

                                                                   RAW LEGENDS

         
                                                                         KEN CHEN
                                                               

                                                             
                                                                  GOOD BOY FRIDAY

                                                                                 
                                               MONIKA ROSE STYLE & SELECTION

San Francisco International Fashion Film Festival, August 25th, 2012.

Great article, by Gregory Lemmons, Lord Bertram, Professional Law Corporation.
Thank you for the shout out!
http://lordbertram.blogspot.com/2012_08_01_archive.html

Last night's San Francisco International Fashion Film Festival was absolutely stunning.  I feel so honored to be a part of the San Francisco Bay Area Fashion Network. Everyone involved in the production did a fabulous job.  I feel very proud to say my friend, Nate Duncan, was the MC. Smartwater was one of the many sponsors and FIDM, Fashion Institute of Design and Merchandising was also a sponsor.  Lots of students volunteered their time to help with the production of SFIFFF. Overall the production was amazing.

Recently, I became a member of SFBA FN, San Francisco Bay Area Fashion Network.  I am thrilled to a  part of this amazing group.   The next big event we are planning for is the San Francisco International Fashion Film Festival on Saturday, August 25th.  Tickets are still available.  You can find out more about this amazing event at, http://after5media.com/   Hope to see you there!

Last night I attended the Perrier lounge event @ Hotel Diva in San Francisco with Michelle Balance.  Emily Detert a student at FIDM created the design for the Perrier Lounge.  It was great to see her work and enjoy an evening of networking.  The Perrier Lounge turned out fabulous,  thanks to Emily's creative eye and awesome vision.

Tonight I attended the SFFAMA Workshop at FIDM in San Francisco.

Dane Golden presented on how you can market your brand on youtube. He also spoke about how you can effectively manage your videos to help you promote your product.  To learn more, please check out Dane Golden's blog at hey.com

Andrea Ruiz was another speaker tonight. She presented on google + and the benefits of using google +. One of the most interesting things I learned is hangouts on google +.  You can have live chat with your friends and be able to actually see them through the web cam.  You can use this for conference calls or chatting with your family. To learn more, please check out http://www.google.com/+/learnmore/hangouts/
 
The best part about tonight was that several of my friends attended the event. Some of them being,

Vishal Kalia, Founder of Raf9, http://www.raf9.com
Brad Carrick, Founder of SOLZ, http://www.solzshoes.com
Tiffany Walker, Shoe Designer, www.tiffytoes.com
Baba Afolabi, SURU Clothing Designer,  http://www.suruclothing.com

and lastly I was forutnate enough to meet and sit next to Gregory Lemmons, Entertainment and Fashion Law Attorney at http://www.lordbertram.com/.

Today I had the pleasure of meeting local designers, Steven Arevalo, Jackie Lopez adn Kathryn Guinto. Steven and Jackie design for Ceravelo, www.ceravelo.com and Kathryn designs for Eufia, www.eufia.com. Both of them design eco-friendly garments.  They try to find all of their fabric locally and they are creating all of the garments here in the Bay Area. I personally look forward to potentially seeing both of their designs in  some of the upcoming fashion shows here in the Bay Area.

A Big Networking Day,  August 5th, 2012


I first met up with Karen Song, founder of Stylematic App.  We discussed different branding options and headquarters that would potentially use Stylematic.  Currently, she is looking for a company that would like to partner with her. We also discussed how different body types need different styling solutions. There is not one way to style a woman. It all depends on your body type, taste and image.  You can't always follow the trend. You need to know what works for your body.  To find out more information about Stylematic, please visit http://stylematic.kickofflabs.com

After our meeting the two of us walked over to the 8th Annual Fashion on the Square Event, http://www.fashiononthesquare.com/,where we watched Joseph Domingo receive FOTS Designer of the year and watched stellar performances from Perception Dance Performance Troop and Dark Garden.  Joseph Domingo, http://josephdomingo.com/ ended the night with his beautiful gowns. After the event I hung out with the volunteers, Tiffany Walker and Nicole Turk and spoke to Joseph Domingo and Warren Difranco about their up coming event, San Francisco International Fashion Film Festival, http://www.sanfranciscointernationalfashionfilmfestival.com/  Please check out their website to purchase tickets to this fabulous event!

FIRST FRIDAY WITH SuRu PATIENCE

Last night I attended First Friday with SuRu in downtown Oakland.  My friends Alanna Rayford and Baba Afolabi hosted the event. Alanna is the Style House Visionary and Baba is the man behind the SuRu clothing line. Baba's philosophy is ,
According to the SuRu tale, one is given four choices of which only one can be chosen. The choices are Wealth, Fertility, Patience [SuRu] and Immortality. The moral of the tale is with SuRu [Patience] you can achieve all. By holding our garment, you’ve selected SuRu [Patience]. By wearing the garment, you are promoting diversity in the world.

  It was a super fun event and I felt proud to know such wonderful people and great designers. 

www.suruclothing.com

Last evening I had the pleasure of attending the trunk show, SATIATE YOUR SOLE with shoe designer, Tiffany Walker.  Tiffany and I had the pleasure of meeting shoe designer Dierde Wallace.  We lovely conversation with her and we were truly inspired by her designs. Please check out her shoe collection at,
deefind.com.

Last night I had the opportunity to meet  knitwear designer, Scott Ian McFarland.  We had a lovely conversation and I look forward to seeing his collection at San Francisco Fashion Week. Please feel free to check out Scott's designs at www.scottianmcfarland.com

Last week I met with the marketing and sales directors of the Westfield Mall. Currently, they are looking to update the style of  the kiosk stands.  They are hoping to get visual interns to help them recreate the look on a budget. I met with them to discuss the different opportunities and to see if I could refer interns to them.  Currently, we are waiting to see some materials and  trying to figure out an exact budget. I will keep you updated.

Last Thursday night I attended the party for BAYFashion Magazine at the Cliff Hotel.
Chris and Kelly hosted this party and Charleston Pierce choreographed the fashion show. It was an amazing show and a super fun party. To learn more about the BAYFashion Magazine please read below and check out their fun website.

Welcome to BAYFashion Magazine

Welcome to San Francisco's most popular independent fashion magazine.

We bring San Francisco Fashion to the World and a World of Fashion to you...

BAYFashion is a labor of love for Bay Area Fashion, by a team of fashionistas who are dedicated to bring you the latest in fashion from the SF Bay and from around the World and we have been doing so consistently for the last 18 months.

http://www.bayfashionmag.com/index.php/81-bayfashion-content/73-welcome-to-bayfashion-magazine

This evening I was able to get in contact with Manager of http://www.sellbottledwater.com/ and had a great conversation with them about potentially sponsoring the San Francisco International Film Festival.  Hopefully, it will work out. I will keep you posted.

Last week at the Bay Area Fashion Network Meeting, I met Hector Manuel. Hector is a local designer and will be showing his designs at the San Francisco International Film Festival on August 25th, 2012.  Please check out their website to buy tickets,  sanfranciscointernationalfashionfilmfestival.com

For the past 10 days I have been on vacation in Minnesota visiting family. Recently, I returned back to San Francisco and found myself emerged right back in the fashion scene.  Man, do I love the big city and the opportunities it brings.

Last night I hosted an event at FIDM, with Bay Area Fashion Network. I had the opportunity of personally meeting Joseph Domingo. In the past I have seen his work presented at different fashion shows, but never have I had the opportunity to actually work with him.  He is such an amazing man with great talent. The Bay Area Fashion Network was a great group of talented people that were willing to share their ideas and come together to help promote and support one another.  Currently, they are working on the San Francisco International Film Festival. This event will be on August 25th.   It is going to be one fabulous event. To find out more information, please take a look at the following websites. I look forward to sharing more information about this fabulous event!


http://josephdomingo.com/about.html

http://www.sfbafn.com/

http://sanfranciscointernationalfashionfilmfestival.com/

Today Bart, Heather and I viewed the Regency Center on Sutter Street in San Francisco. We viewed the Regency Center as a possible venue for the GO Annual Fashion Show. It was pretty cool and it is on the top of our list for potential venues. Tomorrow we are meeting for lunch to discuss the details of budget, size and cost. If you would like to see more information about this fabulous place, please visit
http://www.regencycentersf.com/.